Cropped tweets show why Instagram is winning
Plus! Airbnb supply, Covid-19 genes, Streaming, Silicon Slopes, Platform Paradox
Content comes in chunks: the book, the longform essay, the ~800-word article, the snippet, the tweet; movies, clips, gifs; albums, songs, samples. Each one has a different lifespan and viral coefficient, not directly related to length. Most tweets are very ephemeral, while books last a long time. On the other hand, movies peak in view time the week…
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