Longreads + Open Thread

Comp, Asness, Cleo, Whistleblowers, Stagnation, EMH, The Great Depression

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Longreads

Books

The Crash and Its Aftermath: A History of Securities Markets in the United States, 1929-1933: Do you ever read a work of financial history and think to yourself "This book throws out enough data that the author clearly has a lot of it, and I wish they'd shared more"? You will not have that thought while reading The Crash and Its Aftermath. It's an incredibly detailed book that's basically a prose pivot table: for each year from 1929 through 1933, it has a few chapters summarizing the general business and money market environment, and then a section on every major industry complete with valuation ranges and returns on equity for all of the companies in that space. So if you've ever wondered just how cheap stocks got at the depths of the depression, you'll get your answer.

Going through all of this detail adds a lot of texture to the general boom and bust narrative. It's true that industrial stocks and utilities were the big winners in the 20s, but not all of them—the auto sector was already struggling before the peak. But what's remarkable is that the decline didn't hit those sectors disproportionately: industries like steel and paper were doing worse, while utilities actually declined less than other stocks. The paper companies did particularly badly because of competition from Canada, which had always had lots of trees but which now had cheap hydroelectric power; in steel, one of the big problems was Russia, which was industrializing so fast that their steel output grew during the early depression. Meanwhile, the banking sector was hurt both because of defaults and because valuations had gotten completely disconnected, not just from their long-term performance, but from their peak earnings. In 1929, the average bank traded at a peak of 5x book value, despite average returns on equity of 9.7%. Railroads also had a difficult time. In an instance of the market figuring things out pretty fast, the early years of the depression were the first time utility bonds started yielding less than railroad bonds of equivalent ratings, a phenomenon that persisted thereafter.

In the opposite direction, the sectors that were weirdly cheapest were food and tobacco stocks. These companies weren't entirely insulated from the cycle, but since they were buying agricultural products and processing them into finished goods, they benefited from deflation on the cost side which offset some of the revenue hit. And these stocks, which weren't valued at much of a premium coming into the crash, routinely produced 20%+ returns on equity. The market at that time seemed surprisingly indifferent to the cost of capital. (Barrie Wigmore, the author, who once headed corporate finance at Goldman before retiring and writing books, seems actively offended by this discrepancy. It's great.) 

There were two especially useful points of financial history from the book: first, Glass-Steagall's separation of commercial and investment banking was solving a brand new problem: investment banks affiliated with commercial banks managed half of stock underwritings in 1929, but had only done an eighth of them in 1927. It wasn't a recurring feature of the market, but a new quirk that emerged in the 20s. The other surprising thing is that the book is peppered with references to companies buying back their stock, especially investment trusts and holding companies that could buy it for less than book value. This was not at all what I expected—I'd looked into the history of buybacks for this piece, and couldn't find examples that I wasn't specifically searching for prior to the 1950s. And ChatGPT was pretty convinced that buybacks hadn't happened much before then, either. But it turns out that they were part of the 1930s financial engineering playbook, and became a lost art for a while after. And maybe a third: in Deadeye Dick, Kurt Vonnegut describes one character's behavior in the 30s: "He bought Coca-Cola stock, which acted the way he did, as though it didn't even know a depression was going on." That's not completely true, but it did hold up better than rest of the market, and kept paying a dividend

One of the questions that comes up in a story about financial crashes is: who was ahead of the game, and who wasn't? Brokers were optimistic through about mid-1930, and kept buying newspaper ads touting how cheap stocks had gotten. Small investors, as measured by the share of buying and selling done in lots of fewer than 100 shares, were net buyers throughout the Depression. This eventually worked out well for them, but it was a tough slog.

This book is definitely not for everyone, given the absurd amount of detail it sometimes goes into, and the narrow scope. However, it's a good look at the details of an inefficient market, viewed from a much more financially sophisticated perspective.

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